Folks, I know this is just self-serving, shameless promotion. I know. So, what?
You may know that I am an owner and operator of a full-service 24 hour internet radio station. KXRT is one of my passions and if you ask my wife or son, they might use stronger language. I love all things radio and am always looking for the next opportunity to get involved. In the mid-90′s I got a teenager’s dream of working part-time at a real radio station. Sure, the station was a joke and had no direction and died shortly. But I LOVED every minute of it! Being behind that microphone and not knowing how many people might hear my voice was completely intoxicating. Soon, I was faced with reality when I had to actually make some money. Since then, it’s been a dream. I can now realize this dream from my house and have complete control over how it’s done.
KXRT means nothing as far as an acronym or abbreviation. I just put the letters together in my mind and they sounded exciting and dynamic. At the time, I did an internet search to find out if there already was a KXRT, I couldn’t find any. That was that, KXRT was born. Previously, I’ve used other names but they were temporary and pretty weak, really. I set about getting things started. I created a website, a Facebook Page, getting a radio buddy of mine to make some station IDs and promos, and tons of other stuff. The first computer that ran KXRT was a Pentium 3, 1ghz with 256mb ram and a 30gb drive. Through time, we went to a Pentium 4 1.8ghz with 512mb ram, a P4 2.6ghz with 512mb ram, a P4 2.8ghz (with hyperthreading!) with 768mb ram, and is now on a Pentium D 2.8ghz server with 4gb Ram and 500gb drive!
For most of its life, KXRT was running along with the risk of getting fined for playing music that isn’t covered by royalties and other fees. Last month, we finally licensed it and now is totally covered! The fact that it wasn’t totally covered kept me from really promoting it. Now I’m beginning to work on setting up promotional partnerships with small businesses. I’m not really focused on making money at this point. What I’d like to accomplish is having these partnerships benefit both parties. I can gain listeners by offering incentives and the business gets people in their doors and name exposure. If you would be interested in being a promotional partner, email me at firstname.lastname@example.org.
Recently, we’ve added a new themed music day, Nuclear 90′s. It features all the pop, rock, hip-hop and grunge from the decade that brought us dot coms and Lewinsky’s! As always, commercial-free and NO REPEATS! We hope you enjoy!